Everyone talks about sustainability, but we're tackling it. At our next trade fair appearance at ISE 2024 in Barcelona, we will be presenting our new products on an absolutely innovative stand made entirely of compostable, forward-looking composite panels.
A real world first!
At the upcoming ISE in Barcelona, we are setting a real sign for sustainability. Our Marketing Manager Dominic Hoffmann came up with the idea when he and his children built a gingerbread house that was completely eaten within a few days. Why not find a material for the trade fair stand that is made from renewable raw materials and, in the best case, is still edible, but at least compostable? The solution was not that far away.
The region around Würzburg, where we have our headquarters, is known for the cultivation of sugar beets. When sugar is extracted, what remains is a thick syrup called molasses. Together with the stand builder and Prof. Dr. Reiner Süssmut, various materials were then researched and tested in the laboratory. The result is impressive. The result was composite panels made of molasses and corn granules. Once cured, they are particularly load-bearing and robust. On the other hand, they can be completely composted.
"To bite into - how would it be if we could eat our trade show booth together at the end? Sure, in the end everything is always cooked hotter than it's eaten - but between you and me, wouldn't it be nice if trade show booths could be completely recycled without harming the environment?"
Dominic Hoffmann, Marketing Manager of Kindermann GMBH
Prof. Dr. Reiner Süssmut
The composite panels made of molasses and corn granules - once cured, they are particularly load-bearing and robust.
The premiere
This innovation will be presented to an international audience for the first time at ISE 2024. The Kindermann stand made of sugar-corn panels is manufactured exclusively from resource-saving materials from the home country. For the last day of the trade fair, we invite all visitors to the big "dismantling event" so that they can see the innovation for themselves.
Regionally rooted - sugar refinery in the Ochsenfurt area. Cleverly used waste products for more sustainability.
"Kindermann is known for innovation, quality and sustainability. So I am very pleased that we can set a unique example with this future-oriented trade fair concept. But at ISE 2024 not only the booth will be sustainable, but also all posters, flyers and other documents, because they will be printed on edible paper. This saves paper and gives our consultations a sweet taste,"
says Timo Meißner with a twinkle in his eye, Managing Director of Kindermann GmbH.
Whether machined, milled, sawn, sanded or painted, the new composite material is in no way inferior to the conventionally used sheet material in terms of processing.
"This may sound a bit strange at first, but we are already looking forward to the end of the trade fair! We cordially invite all visitors to help us dismantle our booth. All components would even be edible. Ok, I'll concede that they should be soaked before consumption. Of course, we have also come up with a suitable supporting program with music and a happy hour," says Dominic Hoffmann, Marketing Manager of Kindermann GmbH.
You want to convince yourself that this is not just an April Fool's joke (due to the publication date)? Click here to go to the booth.
